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SARA HOPKINS / Special
Stacey Johnson, who got a master's degree in accounting from Georgia Southern University in May, was able to exceed her goal of landing a $50,000-a-year job within two years.

10-20-05

New accountants cash in on demand

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By ROBERT LUKE
The Atlanta Journal-Constitution

Stacey Johnson is keen on problem solving.

That talent has landed her a job that pays nearly $50,000 right out of Georgia Southern University.

"My goal coming out of school was to make $50,000 within the first two years of work," says Johnson, who graduated in May with a master's degree in accounting. "And my offer from Habif, Arogeti & Wynne [Georgia's largest independent accounting firm] exceeded my expectations and goal."

An acute shortage of accountants, particularly for internal audit work, has prompted accounting firms, and businesses such as BellSouth, to aggressively court both freshly minted and experienced accountants.

The shortage is compounded by a deluge of work driven in part by new government rules to improve financial accountability.

As a result, salaries are rising, with many receiving double-digit increases.

"It's somewhere between 12 to 16 percent higher than it was a year ago," says Brian Swaney, a partner at the Atlanta-based FirstPRO search firm.

And firms are offering other inducements, such as bonuses and flexible work schedules, to retain top talent.

The shortage has its seeds in the late '90s, when accounting fell out of favor with business majors. They flocked instead to finance and information technology to participate in the dot-com boom.

As a result, the number of graduates with degrees in accounting fell to 44,695 in 2001-2002 from 61,220 in 1994-95, according to the American Institute of Certified Public Accountants.

That trend reversed course in the last two to three years. In 2003-2004, for example, 53,760 students received degrees in accounting. And indications are, many more graduates are in the pipeline.

At Emory University, for example, there are 36 accounting majors who are seniors this year, against 26 last year, according to spokeswoman Elaine Justice.

While enrollments are climbing nationwide, some schools can't accommodate more.

"We are basically at capacity," says University of Georgia accounting professor Dennis Beresford, citing budgetary and other constraints. UGA admits about 175 new undergraduate accounting majors each year and roughly 100 master of accounting degree candidates, he says.

"We could probably produce twice as many, and they would still find jobs quite easily," says Beresford, a former chairman of the Financial Accounting Standards Board. "I'd say for the foreseeable future, this is the golden age for accounting students."

Tougher standards

Some schools, working with accounting firms and businesses that hire their graduates, have tightened standards as well.

"We won't let anybody into accounting unless they have at least a B average in their accounting principles course, which is the course that everybody in the College of Business has to take," says Jane Mutchler, associate dean for academic planning and programs at Georgia State University's Robinson College of Business. The change took place 18 months ago, says the former director of the School of Accountancy.

The scarcity of accountants comes at a time when accounting firms and publicly held companies are scrambling to comply with federal law that requires management to assess the effectiveness of its internal controls over financial reporting.

Congress passed the Sarbanes-Oxley Act of 2002 in the wake of corporate scandals, such as Enron. The law seeks to improve the quality of audits, enhance the financial expertise of corporate directors and boost the accountability of managers at public companies.

By some estimates, audits are taking as much as 60 percent more time to complete, and at higher cost.

"It's a double whammy," says Dan Simms, referring to the increased workload and dearth of professionals. Simms is managing partner of Habif, Arogeti and Wynne, which has 141 professionals. The firm has increased its staff by 32 professionals so far this year, compared with none last year and six the year before.

"We currently have openings for at least 10 individuals at the manager-and-above level," says Simms, referring to those with five or more years of experience.

Another reason for the new hires: "We have picked up substantially more business," Simms adds, estimating a 15 percent increase in revenue for the firm this year over last. "It's coming as a result of changes in the industry, with the Big Four [accounting firms] increasing prices and the fallout of the middle-market clients from the Big Four."

BellSouth, too, has left the "help wanted" sign out, particularly for auditors whose task is to make sure a company's accounting records are right.

"The main reason we have increased the number of auditors is the additional work of Sarbanes-Oxley," says Jeff Battcher, a BellSouth spokesman.

The Atlanta-based company now has about 70 auditors. It hired eight earlier this year and is looking to hire 12 more.

"We are in a continuous hiring mode," Battcher says. "We continue to use every means available to retain and attract auditors. For example, we have increased our salary for new hires and our existing staff by approximately 16 percent this year."

BellSouth also is awarding retention bonuses of thousands of dollars, depending on work experience, to get auditors to stay at least another year, Battcher says.

"Even so, we're losing a lot of good auditors to the public accounting firms, to other corporations, even to the Public Company Accounting Oversight Board. We lost a very good auditor to them last week." The PCAOB was created by Sarbanes-Oxley to oversee auditors of public companies to protect the interest of investors.

Deloitte & Touche, which has hired between 50 and 100 new people in the audit, internal control and data security field in each of the past two years, currently pays a bonus to employees who refer somebody to the firm who is hired.

"Right now the bonus we're paying for audit talent is $10,000 for a senior or a manager," says Peter DeMartin, Southeast recruiting director.

A senior accountant has three to five years' experience, while a manager has between five and 10, he says. Paying the referral bonuses has an additional benefit, DeMartin says. It aids retention.

The larger the accounting firm, the higher the professional staff turnover, according to the AICPA. Last year, turnover at firms with more than 200 CPAs averaged 17 percent, against 12 percent for all firms.

"A lot of students feel the public accounting firms are kind of a training ground," says Beresford of UGA. "They will eventually move into the corporate world, usually with an increase in pay.

"It's also a lifestyle change," Beresford adds. "The accounting firms work their people very, very hard. In the corporate world, they still work hard, but they don't have to kill themselves three or four months of the year during the audit or tax season."

Likely to continue

Bill Driscoll, president of the Southeast district of the Robert Half International search firm, says the bonuses and fatter paychecks are likely to continue next year.

"What we have seen in the last year is multiple job offers and a much shorter window for candidates to find a new position," Driscoll adds.

That puts Stacey Johnson and others like her in the catbird seat.

Johnson, 24, gained firsthand experience in audit and tax work while interning last year at an accounting firm in Warner Robins, her hometown. Among her tasks was verifying that payments made by a sample of customers of an electric membership co-op actually went into the utility's bank account.

"We do this to ensure the accuracy of the financial statements," says Johnson, who professes a love for her work.

"It's challenging. It's ever-changing. There are always new rules and regulations and changes in accounting standards. There's a lot of problem solving involved. There's not always a quick and direct answer. Sometimes you have to do a lot of research. It's not just cut and dried."

HIRING TRENDS AT CPA FIRMS ('04):

• 19,705: New accounting graduates hired

• 44: Percentage of professionals who are women

• 53: Percentage of women among new graduate hires

• 10: Percentage of professionals who are minorities

• 23: Percentage of minorities among new graduates hires

Source: AICPA

SELECTED SALARIES ('05):

• Director of audit & tax for a large accounting firm

$81,750-$125,000 (up 5.1% from '04)

• Internal audit manager of a large company

$69,500-$90,000 (up 12.5% from '04)

• Senior audit & tax accountant at a medium-sized accounting firm

$48,250-$62,000 (up 9.7% from '04)

• First-year internal auditor at a small company

$34,000-$38,250 (up 14.7% from '04)

Note: *Add 10 percent for graduate degrees or professional certifications. Atlanta salaries estimated to be 9.6 percent higher.

Source: Robert Half 2005 salary guide

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