Feature
Article
 09-13-07
HA&W
Wins Practical Accountant's Practice Innovation
Award
"Firms
to Emluate - The 2007 Practice Innovation Award Winners"
by Jeff Stimpson
Practical
Accountant
September 2007
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HA&W News Archive
Effective
and innovative use of technology for a firm doesn't always
just mean the splashiest and latest software. Habif, Arogeti
& Wynne, for instance, has developed an in-house video
capability it is using to enhance communications both internal
and external.
HA&W
has used video testimonials on its Web site, but the most
sophisticated project to date is the internal video newsletter
"Beyond The Numbers," which in the guise of a
monthly television news program welcomes new hires to the
firm, recognizes employee achievements, and reports on developments
affecting the company. The entire production is accomplished
in-house through the use of relatively low-cost video and
computer technology, with HA&W's multimedia specialist
handling camera work and production and participants all
being employees of the firm. The "Better Know A Partner"
interview segment introduces younger staff and new hires
to partners.
HA&W's
recruiting director uses the video newsletter in her college
recruiting efforts to deliver information to prospective
staffers "in unexpected formats," and the firm
uses video to deliver training to staff. All internal training
programs are recorded and made available as streaming videos
on the firm's Intranet.
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HA&W News Archive
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